Content Specialist - Panama, Panamá - Joorney

Descripción

Content Specialist
Joorney is on a mission to empower international entrepreneurs and professionals in their life-changing endeavors. We're market leaders in business documentation for immigration purposes. We've been continuously growing over the last decade, focusing on customer satisfaction, technology and introducing new services. Our team now consists of 150+ people spread across six continents.

Our marketing team is currently undergoing a transformation to help the company achieve new growth milestones. We want to refresh our brand, narrow down our voice, and run cutting-edge campaigns across multiple channels. We have ambitious plans, and we need the best people on board to make these plans a reality. We offer an environment that empowers people to be bold and creative. We value empathy, dedication, and continuous feedback.

As our Content Specialist, you are the personality of Joorney, and you'll be the voice of our mission: empowering international entrepreneurs and professionals.

You'll represent our brand and all employees through our diverse types of content, contributing to our growth.

You will play a crucial role in shaping our online and offline presence and maintaining Joorney as the top voice in our industry.

What you will do:

• Use your understanding of our target audience to guide our external communication.
• Create transactional copy that generates leads and drives sales.
• Support with conducting keyword research and incorporating SEO best practices.
• Coordinate with designers to deliver great visuals for your copy.
• Collaborate with crossfunctional teams to ensure content aligns with marketing, sales, and brand goals.
• Adhere to brand guidelines, style guides, and tone of voice to ensure consistency across channels.
• Stay uptodate with industry and content marketing trends.

What you have:

• Proven working experience as a content writer and marketer with a strong portfolio of B2B and B2C content.
• Native English speaker or fluent in English, with exceptional writing and editing skills.
• Ability to turn complex topics into content that is easy to read and understand.
• Familiarity with SEO best practices and keyword research tools.
• Ability to conduct thorough research and gather information from reliable sources.
• Have an understanding of our target audience to create compelling content.
• Strong organizational and time management skills, with the ability to work on multiple projects simultaneously.
• Ability to work independently in a fastpaced environment and meet deadlines.
• Attention to detail and factual accuracy.
• Experience with WordPress and CRMs like HubSpot is a plus.
• Partial availability during EST hours for communication with other team members.

What we offer:

• A remotefirst approach.
• The ability to work on a project with worldwide reach.
• Opportunity to learn and grow in a positive and friendly working environment, boosted by mentoring.
• All the tools you need to excel at your job.
• Competitive salary based on your location.