Lian Li

I am a highly motivated marketing professional with a Bachelor's degree in Business Administration, specializing in Marketing, and a Minor in Digital Marketing from St. Edward's University. My academic journey culminated in Magna Cum Laude honors in May 2022. With a track record of success in digital marketing, I served as the Digital Marketing Lead at 8by8, from August 2022 to July 2023. During this time, I led a team of 14 and spearheaded various initiatives, including email marketing, competitive analysis, and digital strategy. Prior to that, I held the role of Marketing Coordinator at St. Edward's University, where I crafted social media strategies and branding efforts to re-engage students after the pandemic.

I am not only a dedicated marketing professional but also a proactive leader. I held the position of Vice President at Delta Mu Delta, the International Business Honor Society, and actively participated in the American Marketing Association. My diverse skill set encompasses Google Ads, Google Analytics, graphic design with Adobe tools, social media management, video production, and fluency in Spanish, and English.

I am passionate about leveraging my skills and experience to drive impactful marketing campaigns and thrive in collaborative environments. Let's connect and explore opportunities to make a difference together.I am a highly motivated marketing professional with a Bachelor's degree in Business Administration, specializing in Marketing, and a Minor in Digital Marketing from St. Edward's University. My academic journey culminated in Magna Cum Laude honors in May 2022. With a track record of success in digital marketing, I served as the Digital Marketing Lead at 8by8, from August 2022 to July 2023. During this time, I led a team of 14 and spearheaded various initiatives, including email marketing, competitive analysis, and digital strategy. Prior to that, I held the role of Marketing Coordinator at St. Edward's University, where I crafted social media strategies and branding efforts to re-engage students after the pandemic. I am not only a dedicated marketing professional but also a proactive leader. I held the position of Vice President at Delta Mu Delta, the International Business Honor Society, and actively participated in the American Marketing Association. My diverse skill set encompasses Google Ads, Google Analytics, graphic design with Adobe tools, social media management, video production, and fluency in Spanish, and English. I am passionate about leveraging my skills and experience to drive impactful marketing campaigns and thrive in collaborative environments. Let's connect and explore opportunities to make a difference together!
 

I am marketing professional with experience as a Digital Marketing Lead at 8by8, where I managed a 14-person team, led multi-channel digital marketing campaigns, and optimized social media channels. Previously, I worked as a Marketing Coordinator at St. Edward’s University, designing branding strategies and daily social media content. I also volunteered as a Marketing Coordinator at Dev Launchers, executing email marketing campaigns and redesigning landing pages. I have expertise in competitive analysis, content creation, and lead generation.

I hold a Bachelor’s degree in Business Administration with a specialization in Digital Marketing from St. Edward’s University, where I graduated Magna Cum Laude with a GPA of 3.7. During my studies, I was awarded the Dean’s List, the Global Impact Scholarship, and the Dean’s Merit Scholarship. I gained hands-on experience as a Graphic Designer and Marketing Team Member at CABRA Magazine. Additionally, I served as Vice President of Delta Mu Delta, the international business honor society, and was an active member of the American Marketing Association, participating in their mentorship program and regional conferences. My academic and extracurricular experiences have equipped me with a robust understanding of marketing principles and digital strategies.